The WHPCD celebrations will centre upon the Social Butterfly campaign, which was launched in August and the aim is to create an easily recognisable symbol, elevating awareness of Hospice and palliative care in the country. HPCA have designed and produced temporary butterfly tattoos for the campaign which will virtually be posted through our social media platforms:
Twitter : HPCA_TWEETS
World Hospice and Palliative Care Day (WHPCD), this year on Saturday October 11, is an annual, unified day of action to celebrate and support Hospice and palliative care worldwide. The theme will be “Achieving universal coverage of palliative care: Who cares? We do!”
The aim of WHPCD is:
· To share our vision of increasing the availability of Hospice and palliative care worldwide.
· To raise awareness and understanding of the needs of people living with a life-limiting illnesses and their families, be it medical, social practical or spiritual needs.
· To raise funds to support and develop hospice and palliative care services worldwide.
Each year, more than 60 countries take part in the festivities of WHPCD with activities such as fundraising events, public awareness campaign and advocacy meetings. In 2012, particularly, there were charity concerts, TV variety shows, conferences, hospice weeks and marathons.