A free webinar to consider what’s needed to build a successful campaign to help people make end-of-life decisions that are right for them.
| Join us on Monday 2 June at 12pm for a 60 minute solutions-focused webinar. Members of the public, clinicians, campaigns and end-of-life experts will consider what’s needed to build a successful campaign that helps people to make end-of-life decisions that are right for them.
Conversations about the need to transform end-of-life care are taking place in a wide range of forums. Lord Darzi, in his review of NHS performance, stated that what was needed was not just different services, but a culture change that enabled a different conversation to take place between people, and between people and services.
At Compassion in Dying, we think there’s an urgent need for a better conversation about how people can plan for the end of their lives and why doing so can help. We believe a public health campaign could normalise the importance and impact of planning ahead on health and quality of life. |
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| Chaired by Dr Charlotte Augst, this collaborative discussion will consider questions like who could benefit from a public campaign and what key messages should be considered? What audiences should be included and how can we work alongside them to understand what they want and need? What can we learn from previous national behaviour change campaigns? How can we work with lived experience leadership at the forefront, in partnership as a sector? |
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Speakers include:
- Professor Allan Kellehear, Medical and Public Health Sociologist
- Miranda Ashitey, who is living with stage 4 breast cancer
- Sue Baker OBE, Director of Changing Minds Globally and Founding Director, Time to Change
- Tom Wood, Clinical Lead, Resuscitation Council UK
- Usha Grieve, Director of Services, Compassion in Dying
Join us for a creative discussion where attendees and speakers can learn from previous campaigns and each other’s experiences. |
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