Hospice UK has opened bookings for its Hospice Comms Conference. Taking place on Friday 12 July, this year’s theme is “Be prepared: is your hospice ‘comms-ready’ for the challenges and change that lie ahead for the sector?”
The conference is Hospice UK’s annual event for hospice communications and marketing staff, aimed at sharing knowledge on key aspects of communications as well as providing opportunities to network.
This year’s theme addresses the fact that the hospice sector is facing considerable challenge and change, with some hospices struggling financially, many facing significant workforce challenges or having to reconfigure their services.
In addition, like many other charities, hospices will be affected by the impact of Brexit, ongoing economic and political uncertainty and pressures on over-stretched local authorities and hospitals.
The aim of the event is to increase the confidence of hospice comms staff to face the future changes and challenges facing the hospice sector and confidently handle communications for these. Delegates will also have the opportunity to learn from peers as well as other outside experts.
Speakers from the hospice and wider charity sector will cover a range of topics, including how to communicate change effectively, being prepared for key campaigns and the value of investing in digital expertise to drive income for fundraising. Speakers confirmed so far are:
- Tracey Bleakley, Chief Executive of Hospice UK
- Dr Sophie Castell, Director of Relationships at the Royal National Institute of Blind People (RNIB)
- Dan Malin, Digital Media & PR Specialist, and Charlotte Schofield, Head of Fundraising and Lottery at Mary Stevens Hospice in Stourbridge.
By the end of the event, attendees will:
- be better equipped to handle the challenges and changes facing the hospice sector and handle communications for these confidently and effectively
- create effective messaging for strategic decisions affecting their hospice and deal with major challenges and changes confidently.
- benefit from networking and knowledge-sharing opportunities with their peers and the Hospice UK Communications & Campaigns Team.
Some feedback from delegates who attended last year’s Hospice Comms Conference:
- “Brilliant! Insightful sessions and great opportunity to get together with hospice colleagues from all over the nation.”
- “Really enjoyed it! Never usually think I have time to visit these events, but so pleased I did, it’s great to share ideas and discussions with other hospice comms professionals.”
- “I have been able to apply some of the learning to a situation I am currently dealing with at my own hospice. It was also useful to chat to other communications colleagues and I left feeling reassured that they are undergoing similar experiences and challenges at their hospices.”