LOROS Hospice has been nationally recognised for the swift launch of its new community-based fundraiser at the height of the pandemic, following the sudden closure of its shops.
With the hospice relying heavily on donations from the public, staff quickly launched a new mobile drinks van, a café business and external catering, serving people across the city. As well as serving hungry locals, as establishments across Leicester were forced to close their doors, the hospice was able to raise vital funds and spread awareness of the LOROS services available to people across the community.
Caroline Baker accepted the Innovation in Income Generation Award on behalf of the Leicester-based hospice at the Hospice UK awards, held at the charity’s national conference in Liverpool.
Anna Shutt, Business Development Lead at LOROS Hospice said: “We are delighted to have won this award and the acknowledgment of our work by Hospice UK is deeply appreciated. Like other hospices we’ve been driven by the need to find alternative sources of income in these uncertain times.
But we strongly believe that it’s also possible to invest in ventures which go hand in hand with our values and culture. Our cafes sit at the heart of their neighbourhoods just as our hospice does, and as well as providing vital income they’ve been warmly supported by our communities which is so important to us.”
At the awards ceremony, Hospice UK CEO, Tracey Bleakley said: “Congratulations to LOROS Hospice on winning the Innovation in Income Generation Award. Their dedication and commitment to providing vital hospice and end of life care has been amazing to see, and without doubt has made a huge difference to the many people who rely on their support.
“We had some incredible entries for our awards this year. In spite of a difficult 18 months, there are so many inspiring projects, people and volunteers who’ve made a huge difference in their communities by helping people get the vital care they need.
“Whether helping to raise awareness about what end of life care is, making sure everyone in the community can get help they need or supporting families through the loss of a loved one, each of our winners has made a massive difference to the care people with life-limiting conditions and their families receive.”